10-20-30 Rule

Guy Kawasaki, famous for his book “Art of the Start”, talks about his 10-20-30 rule for pitching to VCs.  What I like about it is that its a simple rule for pitching… anything.  

Ultimately, anyone you are presenting to is going to be investing some sort of capital in you or your idea, even if its simply emotional or mental.  I can’t tell you how many organizations that I have been in where the culture was one of death by powerpoint.  The funny thing is that they all know its stupid and senseless, but nobody has the courage to break the cycle (ahhh, the importance of leaders stepping out and setting their people free).

Watch this and see what you can take away from this in principle to change and better your next slide show.


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